Sustainable brands need crystal clear messaging to win over ecologically-savvy consumers. Sustainable PR is the only green-focused public relations agency led by veteran PR practitioners with decades of experience winning media exposure and audience engagement for growing companies.
Who We Are
Public relations focused solely on the growth of sustainable initiatives.
We spent 30 years building inroads at the nation’s top publications and designing award winning-campaigns for the fastest growing companies in Philadelphia. Now, we’re putting the strength of that record behind the most exciting developments in sustainability, right in the heart of the Adirondacks.
- We help startups articulate their new ideas, mid-size companies grow their market share, and established enterprises pivot to capture new opportunities.
- Our ideal clients represent both B2B and B2C industries including green technology, renewable energy, and sustainable investment products, eco product manufacturing, and organic food and beverage.
- The sustainability market is anticipated to increase from $9 billion to $29 billion by 2024–we are poised to help green companies.
We believe fundamentally in the importance of ecological responsibility and offer a history of success leading high-impact PR campaigns and environmental advocacy projects. We are uniquely positioned to craft compelling stories for the innovations that support a green planet.
We are ready to help green companies seize those market opportunities, build loyal customers, and enhance their bottom line.
“I experienced firsthand the power of strategic public relations. Tony DeFazio’s leadership and sage PR experience was critical to promoting and publicizing our events, public works projects and fundraising initiatives. With his help we won the Pennsylvania Downtown Center’s Townie Award for best promotional event of the year. We couldn’t have done it without the impactful articles he placed in regional media.”
Executive Director of Jenkintown Community Alliance
“Unlike many in marketing communications, Tony actually understands how markets and macro economic trends work. He knows how to position companies in alignment with emerging trends. He zeroes in on challenges and opportunities and spins up with strategies that move the needle.”
Vice President of Marketing Communications, Change Healthcare
What We Offer
We win top media placements, develop key brand messaging, and build award-winning campaigns for green companies poised for growth.
We articulate your sustainability mission to the market.
We win you the third-party validation your sustainable enterprise needs to make a strong business case.
We get the right voices to speak your name and evangelize your mission for explosive growth.
We build coalitions out of stakeholders with opposing interests to create the major buy-in needed for systemic change.
We leverage the subject matter experts in your company to create contributed content that brings prestige to your enterprise while still allowing you to control the message.
What You Get
Corporate sustainability initiatives suffer when too much focus is placed on compliance, and not enough on achieving a competitive advantage.
The green economy is growing:
- A sustainability market that is expected to grow by $20B in the next four years
- Venture funding is increasing and market share is expanding for businesses with a strong sustainability message
- Consumers increasingly consider a company’s sustainability record and social impact to be a major factor when making buying decisions
This is an opportunity for green companies. Here’s what we bring to our partners to help them capitalize on it:
- The strength of our record and our reputation from the successes we’ve won for our global portfolio of clients as respected veterans in the media relations industry
- An extensive network of national and international media contacts at some of the top publications that make tastes and move markets
- A formula for explosive growth that marries our record of environmental advocacy with an instinct for storytelling and a nose for market opportunity
Millions of dollars in potential revenue are available for the companies with both the vision to leave the world better than they found it, and the right guidance and resources to help them seize market opportunities.
Sustainability focused companies have a steep mountain to climb to win customer loyalty, but there is unprecedented market opportunity for those who can summit it. We’ll guide you through the trees.
Big picture strategy. Flawless execution. Strong business acumen and fast, sharp strategic thinking. That’s what Sustainable PR brings to our clients.